Role Of Trade Development Authority Of Pakistan (TDAP)

1. To recommend to the TDAP Board, a national policy for maximizing exports of goods and services from Pakistan and after approval of the Federal Government to develop strategy and plans within the policy framework given by the Board.
2. To develop a consistent, sustainable, result-oriented, holistic export development plan, outlining vision, objectives, strategies, and plan as approved by the Board.
3. To achieve synergy in the development of exports at a national level by forging effective liaison with private and public stakeholders and avoiding duplication of efforts.
4. To encourage and promote research in trade and policy-related studies that may facilitate in formulating an effective export policy and plans.
5. To plan, and organize exhibitions and delegations to and from Pakistan;
6. To plan and organize local, international, and inter-provincial export promotional conferences, workshops, seminars, etc.
7. To plan and organize foreign trade promotion through advertising in local and international print electronic and other appropriate media.
8. To liaise with trade bodies abroad.
9. To promote export sectors where separate sectored boards/bodies currently exist or will be formed in the future, notwithstanding anything contained in any other law for the time being in force.
10. To examine supply chains of strategic export sectors and develops plans and initiatives for strengthening the supply base including exporters’ capabilities and capacities.
11. To monitor progress against these plans for information of the Board.
12. To coordinate through the Ministry of Commerce, with the Federal and Provincial Governments and related organizations for a concerted supply chain initiative; to provide visa assistance to outgoing or incoming businessmen whether Pakistani or foreign nationals, in coordination with the Ministry of Foreign Affairs and Foreign Missions in Pakistan; to encourage, establish and manage where appropriate export development centers, business support units, display centers and facilities, and information centers, and exporters training institutes, etc.
13. To promote exporters’ and stakeholders’ education and training of intermediaries of the export-related supply chains.
14. To encourage the organized development of the export business and the related corporate and commercial sectors in Pakistan.
15. To facilitate the availability of finance to exporters, export-oriented small and medium enterprises, risk management of exporters and international buyers, energy and infrastructure needs of exporters and related industrial areas and zones, quality management, social, environmental, and security needs, and generally all aspects of export facilitation, etc.
16. To encourage and promote human resource development in the export sectors.
17. To encourage and promote and train new exporters.
18. To provide advisory support to stakeholders.
19. To be responsible for all matters related to trade development and promotion by Commercial Officers posted in Pakistani Missions abroad. This shall include the training, trade targets, monitoring, and performance evaluation against these trade targets. The Chief Executive of the Authority shall be a member of the committee for the selection of the Commercial Officers to be posted abroad.
20. To manage funds available to the Authority in accordance with rules and regulations approved by the Board; to make rules for the conduct of the Authority with approval of the Board.
21. To have administrative control of warehouses and other trade development entities owned by the Authorities in Pakistan and abroad.
22. To set up National, Provincial, and Sectoral trade committees.
23. To implement directives of the Federal Government and the Board relating to export development and promotion.
24. To prepare the Annual Report of the Authority.
25. To include a quality-assured ethic in exporters while encouraging value addition of exports.
26. To take, initiatives for maintaining facilities, etc. to improve the performance of exporters in the interest of generating economic activity, reducing the cost of doing business, and enhancing supply chain efficiency.
27. To maintain the confidence of exporters through appropriate communications.
28. To promote the establishment and development of professional, educational, and training organizations connected with exports with a view to improving the management of the export business.
29. To promote awareness among exporters and buyers and all relevant stakeholders with respect to the benefits of exports and services of the Authority and general policies of the Federal Government.

 Export Facilitation Efforts by TDAP

1. The new strategy is based on a two-pronged approach, namely:

• Products/Services.
• Markets.

2. Achieving value-addition through

i. Investment + Research & Development + Technology + Skill Development.

3. Assist SMEs to cross over the threshold.

4. Prioritize and provide opportunities for better use of resources.

5. Create opportunities for increased market share through incoming/outgoing delegations focusing on bringing buyers to Pakistan.

6. Broaden the present narrow export base.

7. Moving on thirteen (13) new product development projects, i.e. Marble, Mango, Agro Food, Dates, Carpets, Leather, Gem & Jeweler, etc.

8. Research & Development activities pertaining to market & product development.

9. New products & services with the greatest export potential identified; besides these, TDAP will continue the efforts to increase the traditional exports of Pakistan e.g. Textile, Clothing, Carpets, Surgical goods, Sports goods, etc.

New Markets

There is slow growth in demand in traditional markets of the US & EU. Hence, TDAP’s increased focus on the increasing market share of Pakistan exports in new Asian Markets especially Russia, China, India, and Africa. To carry forward this mission successfully, the implementation of the New Export Strategy was imperative. The first agenda item was thus the re-organization of TDAP, whose principle features are:

i. Product divisions to develop the export potential of Pakistani products through four divisions namely,

• Agro Food
• Textile and Cloth
• Mineral and Metals
• Engineering & Manufacturing

ii. Services Division: To develop exports of the Services Sector.

iii. Marketing Divisions: To develop a strategy for increasing market share for a better understanding of major markets, through market analysis, competitor analysis, and seeking best business practices, the following divisions were created:

1. Asia Pacific Division
2. Europe Division
3. America Division
4. Africa Division. Read more